DR SMILE

ADSETS FOR ITALIAN MARKET

Increase awareness of the brand in the Italian market.
Summary Cooltura collaborated for the second time with DR SMILE, a leading provider in the aesthetic dental treatment industry, to create a TikTok Adv campaign focused on promoting the invisible aligners.
With the collaboration of 4 creators, we delivered x12 assets that aimed to help the viewers understand the benefits and hacks of the treatment.

Cooltura worked on the Creative strategy, Talent Selection & Management, Content Creation and Post-production editing.

With more than 14.7M impressions, one video got into the top 1% of the videos in the industry Healthcare & Pharmaceutical in EU in terms of clicks, impressions and video views.

Results:
Campaign currently live and running - final results to be added at end of the campaign.

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