KLORANE

CHININA & STELLA ALPINA BIO LINE

Increase awareness of the brand, and specifically around the Chinina & Stella Alpina BIO haircare line, during the autumn key moment, linked to a natural increase of hair loss.
Summary Cooltura collaborated with Klorane to create a TikTok Adv campaign focused on promoting the Chinina & Stella Alpina BIO haircare line, made up of shampoo, conditioner and hair serum.

With the collaboration of 4 creators, we delivered 12 assets that aimed to help the viewers understand the benefits and hacks of the hair products and treatment.

Cooltura worked on the Creative strategy, Talent Selection & Management, Content Creation and Post-production editing.

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